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Exclusive
Press Tour To Visit Ajinomoto Headquarter
in Japan
Get to know Ajinomoto
Product Development and Announcement of
Three-Year Plan
[Hong Kong - 20 April 2002]
Ajinomoto Co., (H.K.) Ltd. has organized
a press tour for selective media to attend
a 3 days visit in Ajinomoto Co., Inc. headquarter
in Tokyo and plants in Kawasaki from 16-18
April 2002. During the trip, an interview
opportunity was provided with Mr. Takuzo
Kitamura, Executive Managing Director &
President of Global Foods & Amino Acids
Company, to corporate three-year plan including
business development in Mainland China and
other Asia Regions.
Press
Tour Itinerary
Day
1: (16 April 2002)
Orientation in Ajinomoto Tokyo Headquarter
Day
2: (17 April 2002)
Kawasaki Plan visit including the following
area:
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Orientation
by Mr. Hiroshi Sakaguchi, Director &
General Manager of Kawasaki Administration
& Coordination Office |
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Products
Warehouse |
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Hon-Dashi
Production Line |
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Cook
Do Production Line |
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Pharmaceuticals
Products Production Line |
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Lecture
of MSG Safety:
"Efficacy and Safety on Umami
Materials, MSG and Particular 5-'ribonucleotides",
presented by Dr. Kunio Torii, Super
Specialist (Senior Researcher) of Life
Science Laboratory
"The History of Glutamate Through
Civilization and Evolution",
presented by Mr. Tsuyoshi Kimura, Senior
Biochemist of Life Science Laboratory
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Quality
Control Department of Inspection Section |
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SOCS
(Supporting Our Customer's Satisfaction)
Center |
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Sensory
Evaluation Laboratory |
Day
3: (18 April 2002)
Presentation by Mr. Takuzo Kitamura of Ajinomoto
Corporate three-year plan
Introduction of Kawasaki Plant
Kawasaki
Plant was established in September 1914
and began producing "AJI-NO-MOTO",
a seasoning that gave food an especially
delicious taste, called umami. Umami is
now recognized as an independent fifth basic
taste sensation separate from the four basic
ones of sweet, salty, sour, and bitter.
Since
then the plant has served as the main production
center of Ajinomoto Co., Inc. Currently
the plant is also producing other fine food
seasonings such as "Hon-Dashi"
and "Cook Do", various types of
amino acids, and specialty chemicals and
pharmaceuticals.
Kawasaki
Plant is one of the world leader in the
production of high-quality food seasonings
and amino acids. Ajinomoto combines up-to-date-technology
with on-going nutritional research to provide
their customers with the utmost in health
and satisfaction.
Ajinomoto Products Production Line
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Hon-Dashi
- an essential ingredient in Japanese
cooking, used both as a base in soup
stocks and as a general-purpose seasoning
to give the finishing touch to any fine
Japanese dish. |
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Cook
Do - through a combination of advanced
food processing technology and traditional
Chinese ingredients, "Cook Do"
captures the exotic and colorful tastes
of Chinese dishes. |
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Pharmaceuticals
Products - all the pharmaceuticals products
are produced using Amino Acids which
is the essence of health, energy and
life. Using fermentation technology,
Kawasaki Plant produces various amino
acid compounds for food seasonings,
nutrients, and pharmaceuticals. |
Optimum Research & Development
Structure
Ajinomoto
history of R&D stretches back to research
of amino acids. For more than 90 years,
we have been involved in the development
of manufacturing technologies and practical
amino acid applications to create a wide
variety of products.
The
Central Research Laboratories, the center
for corporate-level research, the creation
of a strong scientific basis for confirming
the safety and beneficial of amino of amino
acids over a full range of quantities and
usage conditions was a priority.
With
a worldwide network of production and marketing,
Ajinomoto must conduct R&D from a global
perspective. Ajinomoto now planning to continue
to enlarge its research network through
alliances with numerous outside institutes
and companies, contribute to people's pleasure
of enjoying "quality food and good
health".
Announcement of Three-Year Plan
Ajinomoto
has drawn up the 02/04 Three-Year Plan,
which summarizes management direction for
the Ajinomoto Group as ¢écorporate
group in the future.
In order to achieve a standard appropriate
to a world-class company, numerical objectives
include net sales of 1.1 trillion yen, net
income of 45 billion yen and return on equity
(ROE) of at least 10% in fiscal year 2004.
We
have established basic management strategies
of 02/04 Three-Year Plan:
1. Expanding our business in growth sectors
2. Shifting toward a high-earnings structure
3. Strengthening corporate governance
4. Nurturing personnel capable of working
in the global arena
5. Operating in harmony with society as
a good corporate citizen
Ajinomoto
planned to expand the business in growth
sectors under the following areas:
- Active development of the nutritional
health business
- Expansion of the retail business overseas
- Strengthening and expansion of our global
materials business
- Emphasis on pharmaceutical business
- Promotion of Merger &Acquisition and
business alliances
About AJINOMOTO GROUP
AJINOMOTO
CO., INC. (AJINOMOTO) was established
in Japan in 1909 when it manufactured the
world's first flavour enhancer AJI-NO-MOTO,
an innovative and naturally produced monosodium
glutamate (MSG). Over the last 90 years,
Ajinomoto has grown rapidly through its
expertise in fermentation technologies and
business & geographical diversification,
and is now an established food manufacturer
and the world's leading producer of amino
acid related products, such as nutrition,
pharmaceuticals and cosmetics.
The group's main products include seasonings,
edible oils, processed foods, beverages
and dairy products. Its fine chemicals business
covers pharmaceutical-use and feed-use amino
acids, sweeteners, functional nutritional
foods, cosmetic ingredients and new drugs
for diabetes and cardiovascular diseases.
Today
Ajinomoto has expanded its global networks
that cover 22 countries and regions. These
include 52 domestic subsidiaries and affiliates
and 69 from overseas.
For
further information you may visit the company
website: www.ajinomoto.com
AJINOMOTO CO., (H.K.) LTD.
AJINOMOTO
set up its representative office in Hong
Kong in 1927 and in 1979 Ajinomoto Co.,
(HK) Ltd. was founded. Based on the motto,
'High Quality & Good for Health', today
the company continues to develop its market
presence in Hong Kong and actively sponsors
food and health related activities in the
SAR. Ajinomoto Co., (HK) Ltd. also markets
Ajinomoto product range as well in China.
The
company's product range in Hong Kong include
seasonings such as AJI-NO-MOTO, HON-DASHI,
AJI-SHIO-PEPPER, AJI-SHIO-CHILLI and AJI-SHIO-SALT;
nutritional drinks including AMINO GEAR
and CALPICO WATER; sweeteners such as PAL
SWEET and SLIM UP; and frozen foods including
the top-selling JAPANESE FRIED DUMPLING,
TENDER FRIED CHICKEN and YAKITORI.
For
further information you may visit the company
website www.ajinomoto.com.hk
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For
media inquiries or to arrange interviews
with Ajinomoto please contact:
Ajinomoto Co., (HK) Ltd.
Ms. Elna Yau
Tel: 25342803
Fax: 25342899
Email: elna_yau@ajinomoto.com.hk

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